Behind the Brand > The Social Diary

SS in the Press!

"Get creative with decor placement. Your front door and mantel shouldn't be the only place in your home that gets the holiday decor treatment. "Tie a miniature wreath with satin or gingham ribbon on the back of your dining room chairs for an unexpected touch," says Roxy Te, founder of Society Social. "Not only do they look fabulous around the holidays, their vibrant green color adds a punch of personality to a room no matter the season."

"Roxy Te, founder and creative director of furniture company Society Social, also loves a boxwood wreath. But instead of putting it on the front door, she uses it for indoor decorating. Again, the simplicity makes this wreath “great décor year-round.” She also likes how versatile they are when it comes to decorating, saying that they can be hung on a door, window, mirror, or even a dining chair, or as a candleholder in a centerpiece. If taken care of properly, preserved boxwood wreaths can last between two and five years, according to Te. “I’m on year three of my own collection without doing the proper monthly misting to maintain their life and color,” she says, though she cautions that you should be better than she is at preserving your wreaths by keeping them indoors and misting regularly."

"Pop bottles, savor the memories. This clever cork safe will document a particularly special evening or event"

“In the next decade, I see consumer's interest growing towards more natural materials as homeowners attempt to move away from plastic. I'm predicting living rooms will be outfitted in rattan, wicker, caned, grasscloth, and naturally woven furniture. No longer just for boho beach homes but also for brownstones and city living too.”—Roxy Te, founder and CEO of Society Social

"Preppy direct-to-consumer furniture brand Society Social will open its first shop in Atherton Mill and Market, a new shopping center in Charlotte, North Carolina, that also houses Warby Parker, DryBar, Madewell and Barry's Bootcamp. New York designer Sasha Bikoff designed the space (2000-2140 South Boulevard, Charlotte, North Carolina)"

"Society Social founder Roxy Owens give AD PRO a sneak peek of the store's renderings, and explain everything you need to know about its traditional yet over-the-top design. This is why we started our business in 2011—to cater to the girl who loves needlepoint and tassels. I was my own customer when I launched Society Social at age 26. I had just gotten married, and there weren't things out there that I wanted at a 20-something-year-old price point. Now I really do think that traditional is trending again."