From an early age, North Carolina native Roxy Te was no stranger to the world of furniture, having even lived in her family’s first furniture factory until she was 2. As a young adult she spent her summers working in the office and fall and spring attending High Point Market. Years later, after graduating from Parsons the New School for Design in New York City, Roxy accepted a position as a trainee in the Executive Development Program at Belk Corporate and embarked on what she hoped would be a successful career as a fashion buyer. Despite gaining valuable retail experience, she realized cubicle life wasn’t enough. Committed to starting something of her own, inspired by her family’s story, and empowered by her corporate training, she returned to her roots. In August of 2011, Roxy took to e-commerce and proudly launched her very own furniture line, Society Social. Roxy predated the direct-to-consumer movement and offered all the fun customization usually reserved for designers - color matching for furniture pieces in any Sherwin Williams or Benjamin Moore finish, custom tape trim, fringe, piping and tassels on upholstery as well as the ability to upholster pieces in a customer's own material. By November 2011, a rattan table from her first collection was featured in House Beautiful’s “The Best” and soon after Southern Living declared, “Roxy is the leader in the bamboo furniture movement.”
Designed with everyday gatherings and celebrations in mind, Society Social’s colorful collection of furniture has since caught the eye of tastemakers including Elle Decor, HGTV, Traditional Home, Harper's Bazaar, Architectural Digest, Town & Country Magazine, Brides, InStyle, Glamour, Oprah, Southern Living, Coastal Living, Country Living, Marie Claire, Better Homes & Gardens, Real Simple, Good Housekeeping, My Domaine, Apartment Therapy, Refinery 29, Teen Vogue, and The Zoe Report. Roxy has also made appearances on national TV and hosted her own pilot “Carolina Reno” for HGTV.
After nearly 10 years in the big city, 2 Society Social showrooms between the Lower East Side and Soho, 2 mini apartments, 1 puppy, and 1 baby later, Roxy, her husband and college sweetheart Alan Dale, and their young daughter Austen Kelly returned South. They currently live in Roxy's hometown just 5 minutes from the Society Social factory where she proudly continues her family’s legacy. Society Social will open its first ever flagship located in Charlotte, NC in 2019 and Roxy hopes to complete her most special design project to date, her family's forever home, in 2020.
Society Social’s first employee, Melissa Napier joined “the team” in the summer of 2015 after graduating from Fordham University with a degree in Communications and Visual Arts. Unfamiliar to the world of furniture but with an innate interest in design (and rearranging bedroom furniture as a child), Melissa proudly accepted a position as Roxy’s right-hand woman in their Soho Showroom.
As with any small business, Melissa understood the “all hands on deck” company culture, using it as a motivational opportunity to learn all aspects of the business as well as a variety of transferable skills. During those early years, Melissa assisted with design consultations, customer service inquiries, pop-up shops, social media, and marketing collateral. Over the past 4 years, she has seen Society Social grow from the ground up and is honored to be an integral part of this woman-founded and women-led creative business, now a team of 6!
As the current E-Commerce Operations & Marketing Manager, Melissa oversees day to day operations, develops a cohesive marketing strategy and designs all graphics and e-blasts. Although she currently works from New York where she attends industry events, frequents the D&D building and holds down the NY social scene, she always looks forward to her monthly trips to visit Society Social North Carolina HQ!
With familial ties to the furniture business, Taylor Walters spent many of her formative years immersed in the home furnishings industry. From devouring shelter magazines to designing her childhood bedrooms (each wall a different bright hue!), Taylor’s passion for color and beautiful spaces have always been at the core of her personality.
Taylor joins the Society Social team with 8 years of experience in the home furnishings industry. After graduating from the University of North Carolina at Chapel Hill with a major in Journalism & Mass Communication, Taylor was hired as a trainee in the Executive Development Program at Macy’s and moved to New York City. Following completion of the program, Taylor rotated to a number of buying positions within the Macy’s home furnishings division, the most recent being the Associate Buyer for Outdoor Furniture. In 2015 Taylor accepted a position as a Sales Representative, representing Valdese Weavers and its respective brands. During this time she managed the development of several key fabric distributor programs with top accounts for the company. Working closely with the jobber market in the Northeast Territory, Taylor’s passion for interior design and beautiful products peaked and eventually led to her migration back home to North Carolina. Most recently, Taylor has worked in sales and product development across many market segments including residential furniture, contract hospitality, lifestyle retail and the interior design community.
A more recent addition to the team, Taylor joined Society Social in September of 2019 to take on the role of Store Operations and New Business Development Manager charged with the exciting task of managing the flagship retail store in Charlotte as well as other partnership opportunities. She’s excited to be a part of a company with a future that shines as bright as the products they manufacture.
Growing up in the acclaimed "Furniture Capital of the World," the Hickory/Conover area has been home to Madison and 5+ generations of her family. From Extreme Home Makeover to Fixer Upper (which she described as "her jam"), Madison has had a healthy life long addiction with HGTV and all things renovation and redecorating. Her affinity for design and furniture was simply a casual interest until joining Society Social, and has now grown into a full-fledged passion and career.
Known by the team as "GenZ," Madison Chapman is the youngest member of the corporate team and the third member of team Society Social. After graduating from North Carolina State University in August of 2018 with a degree in Interpersonal Communication, Madison was set on joining a company that was tenacious, energetic, and passionate about its work. Through the luck of Facebook, she found Society Social and knew it was the perfect fit! Madison officially joined the team as Brand Ambassador & Customer Service Representative in February of 2019.
As a customer, Madison is your go-to girl! Jokingly, she will tell you she spent her four years of college studying talking, which works out nicely as she communicates with our customers daily. Her goal at Society Social is to transform the world of Customer Service from an email lost in the abyss, to a warm and helpful email in your inbox. At Society Social we believe business is fun and we're turning the typical experience with a retail brand upside down. Through caring for our customers, answering their every question, and supplying the absolute best meme or gif for any situation, Madison has set out to build customer loyalty through simply making your experience with SS a fun and enjoyable one from start to finish.
With a love for fashion from an early age, Sandra has always viewed clothing as a way to express oneself. After discovering Society Social, she quickly realized the same concept applied to furniture -- through fabrics, lamps and accessories, one can showcase their personal style in their own home. Sandra discovered her passion for furniture & design when decorating her dorm rooms and apartments in college.
Graduating from Liberty University with a degree in business and a minor in communications in May of 2020, Sandra was eager to find a company that valued its customers and products and possessed the same level of excitement as she did. Sandra joined the team in August 2020 to take on the role of Assistant CLT Store Operations. From packing and shipping to stepping up our social media game, Sandra's positive attitude, sense of humor and bubbly personality are evident in every task she is charged with and have added to our already bright and happy flagship!