12 Before & Afters of our New North Carolina Showroom!

This past year we recently closed down our Soho Showroom as we finalized our plans to renovate and redesign a brand new showroom at our NC factory!

The main entrance and lobby area at the factory had not been touched since the early 80's and was in desperate need of a makeover!

We're talking carpeted walls, tile dropped ceilings, florescent lighting, etc. Despite all of this, we knew the space had great potential! 

We started drafting up plans and sketches for the new design while still in NYC.
We gathered images for inspiration, sourced fabrics at the D&D Building, and made numerous trips to Sherwin Williams to find the perfect paint colors for our new Color Collection pieces. We tried to plan as much as we could from afar since we knew it would be a mad dash to the finish line once we made it down to NC! Our multi-talented SS team member, Melissa, sketched up our plans to help us bring them to life and now they hang on our inspiration board in our showroom to remind us of where we started! 
With only 3 weeks until the showroom opening date, we began the reno!
It was all hands on deck as we worked hard to bring this space from dreary and drab to bright and colorful! The first step in the reno process was to remove the drop ceiling tiles. We took down the tiles one by one and removed all florescent lighting so we could raise the ceiling a few inches. Those few inches really made a difference! We then removed the old flooring and the carpeted walls. Since the walls had not been touched for over 30 years, removing the carpet was a tedious task that involved a hand steamer and a LOT of patience. We widened the main doorway between the two rooms to make it feel like a more cohesive space. With the walls and floors stripped, we put in new flooring, put up the drywall, added molding and finished it off with a fresh coat of paint. That in itself was a huge transformation!
These pics were taken just a week and a half before the grand opening!
The first piece in was our gorgeous signature chandelier - a sputnik to remind us of our first showroom at Spring Street!

Scroll below for the full reveal and 12 Before & Afters!





Our Newport Grasscloth Console from our new Color Collection available in 1500 colors! We found the perfect greige! 


For a symmetrical look, we styled each side wall with our Spring Street Desk, Faux Bamboo X-stool, Pagoda Lamp and a gorgeous chinoiserie panel! 



To make the space feel larger and more of a cohesive look, we doubled the width of the doorframe and knocked out the middle overlay so both walls extended floor to ceiling.


No windows no problem! We framed out the back wall with custom curtain panels centered around our Ming Color Collection Consoles and our new favorite Palm Beach Abstract pieces! The space still felt light and airy without any actual light coming in!






 Thank you for taking the tour! We hope you'll come visit in person! Our bar carts will always be stocked and fabric samples are a plenty! To schedule a visit to our showroom and see all of our best-sellers in person, please email us at contact@shopsocietysocial.com 

pssst! If you can't visit us in person, you can shop our showroom here!


GORGEOUS!!!! Love seeing the transformations, before and after a are everything! Loved meeting you in High Point at Market and can’t wait to get some of your pieces in our store! 💗

Emily Sheipe October 24, 2018

Seriously Roxy, Absolutely outstanding. And it’s even better in person!! My favorite before and after is Austen in the yellow bow! Does she just get cuter every single day?? Congratulations to you and Team SS for a powerhouse renovation!

Mary May 22, 2018

It just looks beautiful. You did a marvelous job. Congratulations!

Lisa May 22, 2018

I absolutely LOVE your aesthetic and decorating style! I would love to outfit my whole house like this. But I would be happy with just doing over my home office, and adding the Worth Bar cart. Well done and congrats on the opening!

Sandra Bailey May 22, 2018

The new showroom is gorgeous! Is it open to the public?

Cathryn Nogay May 22, 2018

Wonderful change! Where have you put the fabric, catalogs and supplies that were in the before? This is an issue for me.

Jean Kissane May 22, 2018

This is such an amazing before and after!!! Love it and all the people behind the pretty pictures too 💙

Amber May 22, 2018

What a transformation! Everything looks so beautiful. I love the pictures with your sweet baby❤️

Jan Bentley May 21, 2018

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